With over 80% of restaurants turning to technology to run their business successfully and efficiently, it has surely taken over the entire restaurant business for good. And the menu is no exception. Traditional menus have been replaced with an intelligent and attractive digital menu. They are the next big thing with the later helping restaurant offers better customer experience.
With a digital menu in place, restaurants are not only saving cost but also giving wider access to the customers with a special menu, customized dishes, and quicker service. But if you are wondering the benefits of switching to an intelligent digital menu and how it will help your restaurant business, then this article is for you.
68% customers agree that the use of server tablets improve the overall restaurant experience and sales
Digital Menu Is Cost Effective
Let’s start with the basics. Digital menu is way more cost effective than your traditional menu. With a digital menu, you can easily eliminate errors, misprints, design cost, print, and reprint cost whenever you add or edit any dishes on your menu. You can go dynamic and change your menu based on your customers or time or season, which is surely an added advantage.
Edit/Update Made Easy
With a digital menu technology, you get the much-needed flexibility to maximize your sales since you have the option to easily edit and/or update menu items and price points based on demand, supply, ongoing promotional campaigns, and upcoming events.
Upsell. Upsell. Upsell
Digital menu gives you a golden opportunity to up your sale technique. You can showcase complimentary options like super-sizing or adding beverage or sides during the order process. The high-resolution images will give your customers an appetizing view of your menu items, thus increasing the chances of increased order value.
Go Local, Seasonal Or Special
The secret of attracting more and more customers is by providing them something different. Today, the local culture and taste buds set the menu flavor for restaurants. With a digital menu, you will have the capability to automatically schedule and change the menu dishes based on time of the day or day of the week – all this and more without additional cost. Additionally, updates can be made quickly based on easily targeting a certain demographic to maximize sales.
Digital Menu = World Class Customer Experience
Restaurants make profits when they seat as many people as possible. You would like a high table turnover rate without compromising with your dining experience. A digital menu increases efficiency by letting your customer place an order faster, even during peak times. You can also add your brand videos, poll, social media page links, upcoming events and more to keep your customer engage while they wait for their food.
If you wish to make your menu more intelligent and beneficial for your restaurant, then you can get in touch with us and we’ll provide complete assistance.