How is technology helping restaurants increase reservations and revenue?

 

Your restaurant has finger-licking good food, great ambience, and you have also managed to get an excellent location for your restaurant, but so have the other 10 in the industry.

In such a highly competitive market, it’s imperative to lock-in as many customers as possible.

How can you do that, you ask?

That’s what we have technology for – to make your life simple and operations more efficient.

Whether you like it or not, technology is impacting your business, both inside and outside your restaurant’s walls. With Restaurant Technology evolving at a rapid pace, new trends are coming your way every week. It is essential to keep up with these to cater to your smart customers and remain at the top of the game.

In today’s fast-paced world, 45% of regular customers in restaurants are becoming more and more used to technology that is expected to simplify and speed up the entire transaction procedure. 

While there are hundreds of products in the market, it is vital to identify the products that are making an impact on the industry while being a good fit for your restaurant. Here’s how you can leverage Tech-based Restaurant Management products to bag more revenue: –

Leveraging Customer Data to Boost Sales

With applications like reserve and feedback, one can tap into customer data and map customer trends.

With this data, you, as the restaurant manager, can analyse customer behavior, preferences, patterns, and profitably utilize them by curating precisely the type of customer experience your diners are seeking.

Reduce Table Turnaround Time to Maximise Footfall

Reserve apps allow restaurants to manage their reservations and walk-ins most effectively from a single screen. Furthermore, 

  • There is no need to run around across the floors to find out the status of tables &
  • These apps create an efficient restaurant staff, thus saving a lot of time.

The restaurant can now seat more number of diners per day by improving the table turn around time, thereby increasing revenue.

Switch to Digital Menu to Save Costs & Cross / Up-sell Items

By switching to a digital menu from a paper menu, the restaurateurs can save a lot of cost.

Here’s how:

  • Each time you have a small change or a seasonal menu change, it saves on reprinting cost.
  • You can increase sales by cross-selling and up-selling through combos and offers.
  •  Table turn-around time is improved, so you can now seat more diners per day.

The smart menu recommends diners the dishes that the restaurant wants to sell specifically, and by strategizing it right, the restaurant can influence the customers’ decisions and sell them their most profit-generating items.

 

Instant Grievance Redressal to Avoid Bad Word of Mouth

With the digital feedback forms, the top management can instantly be notified of the feedback and the table number from where it has come. If it’s a bad review, the manager can instantly gratify the diner by giving him a discount or sending a free beer at his table.

How can a happy tummy spread bad word of mouth on social media or otherwise?

You just bagged yourself some happy customers!

 

Running the Right Loyalty Program to Keep them Coming Back

If your restaurant is on your diners’ favourite list, you must make them feel that they are important to you too. When you reward them, you give them a reason to visit you again!

And that’s how you can make your new customers your regulars too!

With the Campaigns Module, spread the word about your special offers and deals so they won’t be able to resist coming back. Who doesn’t like discounts, right?

 

Upgrading your technology may feel daunting, but it’s more than necessary for the success of your business.

You need to identify the correct management solution or a combination of them for your restaurant, and nothing can stop you from being on top of the charts.

You will thank us later!