Instagram is the hot spot for sharing aesthetic food content. You cannot deny food has been the most Instagrammable thing on the internet & we are all guilty of following the latest food trends on Instagram.
Dolgona coffee, banana bread, over the top milkshakes are not leaving our feed anytime soon. Users are religiously posting snapshots of food on Instagram. The hashtag #food alone has 405 Million pictures to its name.
In a world like this, where millions of people constantly spend their time on Instagram we consider this as the biggest opportunity for restaurants to boost their business.
Here are some tips & tricks to get started and get food orders directly from Instagram.
1. Post Consistently
If you have a bakery or a home kitchen from where you deliver food to various people, you have got to have an Instagram page. Rainbow cakes, dripping chocolate desserts, & the irresistible cheesy bread have made one of the best Instagram feeds for people and have grabbed many eyeballs.
And while you are on Instagram, make sure you post every day because your diners love looking at their favourite food on Instagram on a daily basis. Let their feed be blessed with your exquisite food.
2. Set up the ‘Order Now’ widget on your Instagram page:
Now that you have tempted your audience enough with the cheese pull of that bread, chocolate simmer on brownies and the beautiful colours of the rainbow cake, it is time to give them what they desire!
Let them place their order right away from Instagram.
It is basic human nature to desire for something attractive as soon as you see it especially when it is food, but by the time the diners find a gateway to order like food ordering apps, the desire starts fading away & they lose interest. A smart businessman is the one who grabs this every opportunity at the right time.
Instead of giving your diners the long route of ordering from 3rd party apps, provide them with the ‘order now’ button right in front of their eyes on your Instagram profile.
Anyone who visits your Instagram page must immediately be clear about what kind of food you offer & most importantly how to place an order with your restaurant.
Some examples of Instagram bios that you can use-
A Home Bakery based in Delhi | Click on order now to check out the menu & order!
Self-taught baker | Delivering happiness since 2016 | Select ‘Order Now’ to order!
A home chef spreading smiles with food | Select ‘Order Now’ button to order!
4. Give the audience an insight into your business
Once your diners have connected with your business on Instagram, they would love to be updated about your offerings, an inside view of your restaurant’s kitchen, daily orders, how the food is prepared with utmost hygiene. When everything is transparent, it also builds trust among the diners.
Here are the types of stories you can post daily to keep your diners engaged-
Behind the scenes videos of cake making, packaging & hygiene tips.
Pictures of ‘out for delivery’ packages
The best of customer review
‘Only 5 Left in Stock’ updates to create FOMO among the diners & boost sales.
Social media has been a gateway for many small businesses to market their products in the best possible way with little resources.
With the pandemic going on, there cannot be a better platform than social media for any business to boost their sales at the time. You have your chance too.
The concept of evolution has long been a fascinating subject for historians and researchers.
In recent years, the advancement of technology and the changing customer behaviour, has prompted the need for businesses to evolve to stand out from the crowd.
Moreover, in the restaurant industry, there has been a shifting trend in regards to consumer consumption and convenience.
Today, we are at the forefront of another unprecedented change. A change that has been so severe that it has prompted any and every industry to evolve and adapt – COVID-19.
Amidst the ongoing changes, restaurants have had to look above and beyond to find solutions that translate into results. There is a growing need among restaurant owners to integrate technology, leverage psychology, and build an online presence. Thus, stressing on the need for a complete restaurant management solution.
Enters inresto – a technology-driven solution provider that has now become the one-stop platform for restaurants.
The Combined Power
It was back in 2015, when table-reservation giant, Dineout, had acquired inresto with the intention of providing a holistic solution to restaurateurs.
Owned by Times Internet, Dineout has been on a constant quest to strengthen its offerings as a full-stack technology service provider in the restaurant industry.
This was further backed by the acquisition of Torqus back in late 2019. Torqus is a cloud-based restaurant tech solution that helps restaurateurs manage all their back-end activities.
With its footprint across twenty cities in India and a user base of more than 10 million people, Dineout has stood out as the answer to the woes of restaurateurs.
Moreover, the collective power of Dineout, Torqus, and inresto, has made it the first choice among restaurant owners to steer their business towards success.
The Complete Solution
With a goal of empowering restaurateurs to manage their operations in a more effective manner, inresto has built a portfolio of solutions to cater to a wide array of customers. Here are a few of the solutions offered by inresto:
inresto DineIn: Offer an intuitive and personalized dining experience.
inresto POS: The one-stop solution to manage billing, track order queues, assess reports, and more.
inresto Feedback: Get instant feedback and immediately act on it to retain or acquire customers.
inresto Valet: Reduce the overall valet wait time for your consumers.
inresto SCM:Control, manage, and monitor recipes and inventory to avoid wastage and inefficiency.
inresto Campaign: Engage, interact, and grow by targeting your audience and increase footfall.
inresto White Label: Upgrade online presence to increase reach, bookings, and profitability.
inresto Guest & Reserve: Ensure a seamless reservation process and effective table turnaround ratio.
inresto Loyalty:Create and personalize your loyalty program in a simple manner.
These innovative and integrated solutions have enabled the company to disrupt the restaurant industry and give restaurateurs the perfect solution to overcome all their worries.
According to the Co-founder of the company, Vijayan Parthasarthy, “inresto has essentially eased operations for restaurants in a wide variety of ways and has helped businesses focus on the important aspects, which is food and customer service.”
The ongoing situation with the pandemic has been unprecedented for businesses across the globe, inresto is no exception. However, amidst the negativity, the company alongside Dineout and Torqus plans to give restaurants the requisite solution to help them stand out and run operations smoothly.
With its revamped look, expanding services, and technological advancement, inresto is slated to offer restaurants the one-stop service for all their restaurant related concerns.
Check out inresto 2.0 revamped website to take the next step in your restaurant’s journey towards exponential growth and profitability!
A popular Irish quote says, ‘Laughter is brightest in the place where the food is.’ And creating a flawless dining experience is no easy task. inresto strives to provide restaurateurs with the best solutions to every operational challenge faced by them. As our partner, we place immense emphasis on these and customise our solutions that best fit your needs. We offer strong and effective solutions that help your business generate more profits by streamlining all services. We think of ourselves as your long-term partner.
Our complete restaurant management product suite offers the right tools to bridge the notable operational gaps, eliminate hurdles and set the restaurant on the path of profitability. And this has been made possible by torqus and inresto joining forces.Though this implies a simple name change but the effect it has for our partner restaurants is tectonic. As our partners you can expect massive technological advancements from this merger.
Founded in 2015, inresto has managed to stand out and create a niche for itself in a densely populated market and at present has about 12000 restaurant partners who use and benefit from our suite of products that helps them navigate the many challenges involved in running a successful operation.
We understand that a user will have many questions with respect to the merging of the two powerhouses, Torqus and inresto. Find the answers to those below.
Q1. How secure is my data?
Ans: In the year 2017, data surpassed oil to be the most valuable asset worldwide and the safety of the same became paramount. And the first step here is to ensure complete ownership. The ownership of diner data is yours and we at inresto make it our priority to safeguard it. inresto is ISO/IEC 27001:2013 certified and has a demonstrated history of data integrity. We are also payment card industry data security standards certified and have partnered with a secure payment gateway by Razorpay.
Our database is encrypted and the DB administrators have no access. We apply double encryption for sensitive information. We also conduct periodic security testing and static code analysis. inresto facilitates all options to be gdpr compliant. We have hawkeye security systematic checks at regular intervals that also upholds internal Times Internet limited security policy.
Q2. Will my dashboard remain the same? Should I expect any specific system update with respect to this new development?
Ans: The dashboard will continue to be the same for existing users. There will be no unique update in response to Torqus becoming inresto. The usual system updates will continue without any interruptions
Q3. How do I get it in touch for any query?
Ans: For any query please reach out to your account manager. You can also call us on +91-9899003002 or write us at inrestosolutions@dineout.co.in
Q4. Will there be a fee revision?
Ans: There will be no changes to your current existing plan. But we have a host of new products in our arsenal to help you navigate your business more effectively while increasing profitability. Write to us at contact@inresto.com to schedule a demo of the new products and we promise you won’t be disappointed. We encourage you to take this opportunity and take a peek at the future of the restaurant industry.
Q5. Where and how can I learn about the new products?
Ans: We’re excited that you’re excited! Please visit our website, https://inresto.com/ and learn more about our products. We’d love to show you how our products are the right fit for your brand so please drop your details here, https://inresto.com/contact.html. Our team will reach out and take this forward with you.
We know you might have more questions. We are here to help you understand and address all of them. If we have missed out on any such questions, feel free to write to us at contact@inresto.com and we will be happy to help.
COVID-19 pandemic outbreak and the subsequent prolonged lockdown has severely impacted many industries. The retail sector that was at standstill for months has finally reopened its gates and welcomed back its customers under the new normal.
While many retailers have come up with innovative marketing solutions to attract customers, they continue to face challenges with respect to capacity management and social distancing at their stores. This is where inresto’s contactless technology suite comes to the rescue.
How does technology empower your store?
Retail stores’ biggest challenge is to identify expected footfall and spread it across time slots in a day, thereby avoiding overcrowding. inresto’s tried and tested technology product suite helps achieve peak capacity management within the store by controlling the entry and exit through the usage of pre-booking and QR code features. Here’s how it can work for your store –
1. Pre-Booking
Retailers can enable a pre-booking feature on their website and Social Media handles that will allow customers to book a slot before their visit. This will provide you with a preview of expected footfall in a day and let you admit a limited number of visitors as per the guidelines.
In this process, Arogya Setu questions can be mandated to ensure customers entering the store are healthy and fit.
2. Digital Valet
Customers can hand over their vehicle with ease and the valet shares parking details with the customer over an SMS. The customer can request a remote vehicle recall from their own device. This makes the mundane and time-consuming process of parking hasslefree. Thus Digital Valet reduces wait time and avoids overcrowding at the entrance.
3. Self – Check-in
Just like the airline model, customers with scheduled visits can scan a QR code at the retail store entrance for admission. Many customers who are visiting nearby stores can also use this feature to schedule a visit on the spot. This will trigger a visit request on the dashboard management system, where the manager can allot a slot as per the availability.
4. Digital Payments
Physical currency is one of the high touch elements, and hence most customers have already switched to digital payment methods. This way the store shares a payment link via SMS and the customer can pay using their own devices.
5. Digital Feedback and Loyalty
Feedback is even more important now, cause every day is a make or break situation. With digital feedback forms, your customers can share their feedback using a link directly from their phones. You can track these in real-time and correct any untoward incident that might sour the shopping experience and lead to a negative sentiment on social media.
One of the best ways to keep your customers coming back to you is via loyalty. inresto’s loyalty feature helps you categorise and analyze your customers on the basis of their visit and spend, allowing you to target the right set of customers.
This entire contactless product suite helps you tie all loose ends and reach peak capacity management. To know more about this, click here.
Supporting various businesses with cutting edge technology has always been inresto’s vision. And our technology is poised to revolutionize the retail sector by creating a seamless shopping experience. inresto’s product suite possesses the transformative power to help retailers overcome the current market challenges and translate them into opportunities for a brighter future. Click here to revolutionize your retail business.
Restaurants are home to birthday parties, romantic dinner, family reunions, weddings, and numerous night-outs, among other events. Besides offering the tastiest dishes and beverages, it is a great space to develop social relationships, peacefully work, and build lasting networks. 2019 has seen unique trends in the restaurant industry. However, 2020 promises even more exciting news for restaurant chains, especially with the advent of technology that generates more profit and is cost-effective.
Restaurateurs have quickly adapted to the rising market trends by keeping abreast of the latest innovations in marketing and services. Keeping in mind the Covid 19 scenario, given below are some trends in the global restaurant industry that are surely going to modernize it in 2020.
1. Clarity and Health
With COVID-19’s abrupt spread and awareness, customers are sure to demand detailed information about the food they buy, from inventory information to pricing trends, steps taken by restaurants to tackle the situation, as well as the health effects of specific cuisine offered by restaurants.
For example, growth in environmental consciousness has led more people to order dishes that are made using sustainable methods. In turn, customers have gradually boycotted plastic products and encouraged zero-waste kitchens.
Moreover, people are increasingly choosing health over taste, particularly young adults. Food is consumed as a cure for diseases and disorders. Experts say that customers are much more careful about the items they purchase vis a vis their impact on health.
2. Rise of fast-casual restaurants
People frequenting fast-casual restaurants have found that their food items are healthier, more convenient to consume, and cost-effective. Therefore, the value of these restaurant chains has skyrocketed, keeping in mind the strict COVID-19 rules!
Further, fast-casual chains lead the food industry towards higher usage of technology. As a result, they have rapidly grown in recent years.
3. Delivery 2.0
Independent third parties are contributing to food delivery, taking food to your doorstep from a large number of restaurants. In addition, Covid has enabled us to get used to ordering online and getting delivery outside of restaurant premises. Thus, software developers are developing online apps and POS ordering systems to reach out to a maximum number of customers and keep them engaged.
Maverick entrepreneurs claim that in the foreseeable future, food orders will be delivered via autonomous vehicles and even programmed drones. This will ensure faster delivery with reduced spending on delivery logistics and higher safety for staff as well as customers. Dialexa and Uber Eats are one of the first companies which have banked on such state-of-the-art technology to deliver food.
4. Enter robochefs and self-service kiosks
AI-based robochefs have been deployed since the last decade, but 2020 and the coming years promise commercial growth of these robots. They have several advantages over human cooks in the aspects of precision, improved taste, hygiene, speed, safety, and consistency. Finally, the money that would be otherwise spent on recruiting skilled personnel can be reinvested in expansion or counted as cost-shaving.
Self-service kiosks expedite the ordering process, along with enabling each customer to customize orders according to her/his own interests. Also, they store the order-related data of individual customers so that everyone gets personalized food options that are curated according to their order histories and past preferences. The tool? Facial recognition technology!
In all, 2020 seems geared up for some technologically backed restaurant trends, at a fast pace and affordable prices. Restaurant owners and managers are expected to keep abreast of the upcoming trends to propel their chances of success at local levels and also in the worldwide food industry.
The concept of ‘being your own boss’ has compelled many people to start their own ventures. Opening up a restaurant is not novel when someone wants to dive into the entrepreneurial world. Many fail to earn a seat at the success table mainly due to lack of experience and funding, while some just don’t possess the calibre to make it.
Here are some handy tips to make your venture doom-proof:
1. Gain Some Work Experience
Before stepping into the food industry, it is advantageous to gain some experience by working in a similar establishment that you plan to open. While on the job, you can not only learn the basics of customer service but can also gain a deep insight into the back-end working of a restaurant like a payroll, menu designing, marketing, and much more.
2. Understand and Analyse Target Audience
What kind of audience do you see yourself catering to? Answering this question will solve a lot of your confusion at a very early stage. Your target audience will determine a lot of your decisions, such as the decor of your restaurant, the locality, the menu, the staff you hire, among other things. Your ultimate goal should be to fill the stomach of a niche market. Ace the unique aspect, and you are good to go.
3. The Art of Crafting the Menu
You will want to leave a lasting impression on your patrons with your menu. Apart from hiring an excellent chef, keep in mind to strike a balance between traditional dishes and western cuisines. You might not necessarily want to keep an elaborate menu, but remember, it should cater to your target audience.
4. The Location
One of the ground-breaking decisions to make will probably be choosing the right location of your restaurant. It is essential that your restaurant is visible, easily accessible to your target audience, and has a ton of parking space. You would want to be near not only your target audience but also your vendors.
5. Licensing and Permits
Licensing is a vital part of opening your own restaurant. You need to get your licenses to serve food and alcohol (if you choose), as soon as you finalize a location. Getting these licenses and permits is a very time consuming and expensive process. But getting through with this will clear any further hindrance.
6. Staff Recruitment
It can become tough to ensure proper staff recruitment. The procedure may demand a lot of your time, but it is worth it. Don’t rush the process, go slow and steady, screen the applicants, and select the best of the best, because the staff you hire eventually starts to represent your restaurant.
7. Marketing Techniques
Every business needs a comprehensive marketing plan, be it small, big, old or new, and restaurants are no exception. Chalk out a marketing plan that is in alignment with your budget and advertise aggressively. Sell out coupons, hold contests for free meals, invite bloggers, and be present on restaurant discovery platforms, are just some of the marketing tactics that are known to work. Further, taking feedback from your customers and collecting data as to where they heard about you will also provide valuable insight. Once your primary lead generation source is clear, you can invest more in it.
Owning and running a successful restaurant is not always glorious. This venture demands countless hours of focus, dedication, attention to detail, and meticulous precision. The bottom line is to be prepared to work as hard and smart as you can!
If there are any data screenshots that we can use from the dineout/inresto app with actual numbers we can plug them in under each example given below
The restaurant business is a demanding and complex undertaking. It’s pertinent for every restaurateur to delve deep into the nitty-gritty of the craft to successfully run a restaurant. Just like every other business, a restaurant business also has certain performance metrics that a restaurateur needs to determine and evaluate to get a better picture. These parameters will help you identify the shortcomings. And it would further enhance your future decision-making process.
A restaurateur must have clear and definite short and long term goals and objectives. The short and long term goals must include increasing the monthly and daily restaurant sales figure, decreasing the risk of theft, improving employee productivity, innovating on the top-selling items and testing the service charges. Moreover, back your goals with real-time, accurate data analysis to correctly assess the performance of your restaurant business. Proper management from grass-roots levels will boost your sales, resulting in increased profitability.
7 Examples of Short-Term and Long-Term Restaurant Goals
These seven short-term and long-term restaurant goals will help you achieve your targets and augment performance indicators like positive cash flow statements, reduced prime cost, optimised RevPASH (Revenue per Available Seat Hour), etc.
1. Increase Monthly Net Restaurant Sales
The monthly report of the net sales of your restaurant is the most important of all the analytic parameters available. A proper accounting of the total sales will help you understand the profit and loss statement at the restaurant. The sales report is definite to give you an idea to correctly forecast your business performance. Hence, you can appropriately fix targets based on the present trend and climb the ladder of success. You must set a reasonable target in accordance with the current sales figures.
The term “net sales” means the gross amount of sales minus the applied discount. It is a time-consuming and gruelling task to check each and every receipt and bill. Therefore, it is imperative to store all the physical data online that will grant you easy access to the number at any point in time.
You must take into account the location, the type, and the past records of your restaurant to set your targets. The goal here is to increase your monthly sales gradually. For that, you must track the applicable key performance indicators that will prove to you whether your business is performing in tandem with your goals. Key performance indicators; like sales every labour hour, sales per head, revenue generated in a fixed tenure and table turn time; are all-pervasive as they indicate a restaurant’s financial status, customer satisfaction levels, variable and fixed cost ratios, etc.
2. Increase Daily Net Restaurant Sales
Regularly checking on the daily net restaurant sales might consume some of your precious hours, but it helps you make and take unique and swift decisions. Analysis of the sales figure for a few days will portray light on the impact of promotional campaigns on the same. The analysis is also important to highlight the dip in daily sales if any. Thus, you will be in a position to figure out the factors that might have caused the dip. Immediate corrective measures will help you to carry out a quick check.
In the short run, a few inputs are variable while others are fixed. Tie-ups with other types of businesses or professions like artists can sometimes increase your sales as customers will be drawn to witness the unique blend. If such promotional jigs work, then a restaurateur can decide to opt for such options from time to time or even continue them as long as it is resulting in positive marginal sales.
3. Monitoring the Risk of Theft and Employee Productivity
Data regarding the daily sales will give you an idea of the day and the time when your restaurant remains the busiest. This helps you direct the staff accordingly.
Data related to labour reports help you improve labour cost percentage. It also gives you an inkling regarding the retrenchment of staff or hiring of staff. The productive wages are taken into account while calculating the prime cost. Staffing down will reduce the prime cost of your business.
Issues regarding theft are a common occurrence that is part and parcel of any business. But with the right tool in your hand, you can keep a check on it. The systematic data analytic tool with a comprehensive sales data record will help you notice unwarranted transactions in real-time. Carrying out a transaction trend analysis at ungodly hours when the restaurant would probably be closed or vacant might give you a hint of fraudulent activities; like bill generation during off-hours and unmatched sales & inventory consumed; taking place inside the restaurant.
4. Improve New Avenues of Revenue
Structured and established marketing strategies like loyalty and gift card programs prove to be very useful in augmenting revenue if used efficiently. The loyalty programs are tools utilised by the restaurants to satisfy the customers and keep them hooked. These act as assets to the restaurants for enhancing their future profit figures. Studies reveal that a good percentage of adults prefer to dine in at restaurants with complimentary loyalty programs.
These programs can be made interesting with exciting rewards-schemes like gift cards that will entice the customers more. Another way is to hold a competition among your servers as to who will sell the most gift cards.
5. Improve the Menu Items
Menu engineering is an effective way of increasing sales and reducing food cost. The way your menu is designed and structured has a considerable impact on the minds of the customers. Menu engineering needs expert minds as it is not an easy task. Restaurants need to capture this data for doing their analysis. You need to have complete knowledge about the menu items and the customers’ reaction to each of them. An efficient feedback system and use of solutions like inresto feedback will ensure timely recording and reverting to the feedbacks. You also need to see the profitability ratios related to the menu items.
The focus should be to bring such items to the forefront that is popular. This is sure to elevate sales by catering to popular demand and production at a lesser cost. Thus, profit margins can be elevated. An attractive menu goes a long way in streamlining the food items you want to increase the sales of. Your main intention should be to highlight those items and add eye-catching descriptions underneath. A study reveals that a short and compact menu keeping the “Golden Triangle” in mind works best.
6. Test New Menu Items
An introduction of a new menu item may or may not work in your favour. To keep pace with the current market trends and popular demands, a restaurateur often has to add a new item on the menu. At times, the owner or manager of a restaurant might feel the need to innovate and experiment. It’s a gamble that might augment the net sales.
The best way to find out is to compare the average net sales per individual menu item before and after the introduction of the new item. If the monthly net revenue of the new item is more than the average, then the gamble has paid off.
7. Test Service Charges
Without a satisfied staff working for you, it’s impossible to run a successful restaurant business. Your employees are the backbone of your business. They must be kept happy. You must resort to better staff scheduling and a satisfactory pay scale. Restaurant labour costs must be kept in check at the same time. Many restaurants, in addition to regulation of tip services, are adopting service charges for all classes of employees. Such practise keeps the staff satisfied by the addition of extra incentives in their salary credit. Moreover, employers can meet the minimum wage target with ease.
The above pointers are sure to keep the restaurant owners have a clear mind regarding their short and long term goals. You are sure to get the assistance of inresto in effectively collecting data and help you carry an effective analysis check.
To minimize the extra effort and time of the hotel staff for coordination between different departments like front office, housekeeping, food & beverages, etc. hotels use Property Management Softwares like Cloudbeds to manage all the front-end operations in one dashboard.
Since restaurants are an important part of hotel operations, we have integrated Cloudbeds software with inresto POS to mitigate the billing inaccuracies and mismanagement.
Before diving into the steps, it is important to understand the types of dashboards involved in the process:
1. inresto POS Dashboard
POS dashboard enables a restaurant to manage all the front-end operations like order management, table management, bill management and more. Information related to hotel guests will reflect on the POS dashboard post the integration
2. inresto SCM Dashboard
SCM dashboard enables a restaurant to strategically coordinate all the business functions ranging from inventory management, menu management, production, sales estimation, invoices and more. inresto SCM dashboard is used for the back-end integration with POS dashboard
3. Cloudbeds Dashboard
Cloudbeds is a Property Management Software (PMS) that enables a hotel to minimize the manual day-to-day operations through digital management
A SELF HELP GUIDE | How to integrate your Cloudbeds account with inresto POS
Access control allows the super admin* to share access with anyone in order to integrate the two dashboards. It is advisable for the Admin only to do the same
*Super Admin: A super admin manages the access and level of responsibility for all the other users on the dashboard
Step 3: Select User Role> Settings Controls> Cloudbeds Information (figure2)
Click on Save button at the bottom to enable the access control for the new admin
Step 4: The new admin selects Username > Settings > Miscellaneous Settings > Cloudbeds Information (Cloud POS) to access the SCM dashboard for further integration
Step 5: Select the Outlet Name for which the integration is to be done from the drop-down menu and click on Authenticate Torqus with Cloudbeds (Cloud POS) button to go to Cloudbeds login page
Step 6: Log-in to your Cloudbeds page using it’s credentials
Step 7: Select Approve to access the Cloudbeds data on the Application Authorization page
Step 8: A Success message will appear on the SCM dashboard signifying that the integration with Cloudbeds is done (figure 5)
Step 9: Once the integration is complete, the inresto POS dashboard will pick up guest details automatically from the cloudbeds dashboard
Step 10: Admin can find the details of the hotel guest by typing their name on the inresto POS dashboard
Step 11: Restaurant staff can punch in the order and select Pending as an option in payments to close the table
The bill from the restaurant will reflect under the Folio tab in Cloudbeds dashboard and will be clubbed with the final bill for settlement.
For any kind of assistance, you can reach out to your account manager or write to us at inrestosolutions@dineout.co.in
It has been nearly four and a half months since this pandemic led us all to be in home quarantine and we have been spending most of our time indoors, working from home & occupying ourselves with mundane chores.
It has been tough for all of us, mentally and emotionally.
But hey, we have something that will pique your interest & make you experience different worlds without moving from your couch.
We present to you a list of books that would definitely lighten up your mood and get your grey matter intrigued.
These are books that will take you to magical places & introduce you to new people. These will tell you facts & history that would fascinate you for months and will help you find answers for life and your business.
Check this out:
1. Like Water for Chocolate
by Laura Esquivel
Genre- Drama & romance
It is a story of a young girl named Tita who falls in love with Pedro, but she cannot marry him because of her family tradition. She struggles to pursue her true love. She uses her cooking skills to express her feelings in the novel. Each episode involves the preparation of intriguing recipes.
With the use of magic realism, the author Laura Esquivel has managed to write a beautiful classic love story. If you are someone who has always seen cooking as an art form and a way to express your feelings, you would definitely fall in love with this tale.
2. The Making of a Chef | Mastering heat at the culinary institute of America
by Michael Ruhlman
Genre- Biography
In this book, Ruhlman describes how his love affair with food began and his experiences at the Culinary Institute of America, the Ivy League of cooking schools. He pens down his entire journey of becoming a chef, the kind of people he meets along the way & the unnamable elements of great cooking. He also learns many things about the behaviour of food.
This book was nominated for a 1998 James Beard Foundation award in the Writing in the Food category.
You would relate to his experiences if you are a chef yourself and discover unique things about the making of a chef at the same time.
3. Hug your Haters: How to embrace complaints & Keep your customers happy
by Jay Baer
Genre – Business
As the name suggests, this book teaches you how to deal with all types of customer reviews of your business on social media & anywhere else.
Along with strategies for all types of businesses around the world, the book also contains examples of customers going wild with their comments & inspirational stories of companies who have managed to get the ball in their courts & win their customers’ hearts despite the negative comments.
If you are looking for some good reads to learn something for your business growth, this would be a good pick for you!
4. How to Bake a Perfect Life
by Barbara O’Neal
Genre – Fiction | Contemporary Romance
This is the story of Ramona Gallagher, a professional baker, is a master of the art of baking that has sustained her through the most turbulent times.
She relies upon patience and the reliability of a good recipe during difficult times.
In this book Barbara O’Neal has explored the complex relationships between mothers and daughters—and the healing magic of homemade bread.It is a warm and beautiful story about family relationships with the art of baking in the mix.
5. Building a StoryBrand: Clarify Your Message So Customers Will Listen
by Donald Miller
Genre: Business
The author speaks about how you can connect with our customers effectively and grow your business. The book tells you how customers respond to your messages, their thought process behind making a purchase & how you can simplify your brand message for clear communication across different channels.
This book will surely transform the way you interact with your customers & add value to their lives & your business. A great read for days when the passionate restaurateur in you looks within to find ideas to uplift your business.
So that was it! We are sure that anyone of these or maybe more got you excited & curious to explore more. And hopefully reading these books will ignite your passion, instil confidence within you & teach you lessons to hold on to for a lifetime. That is the beauty of a book, it leaves you with more great things than you think.
So what are you waiting for? Stock up on your favourite ones & get started 🙂
And when you have spent time with these new friends of yours, let us know in the comments below, we will come up with more interesting ones for you 🙂
